Hakuhodo Inc.

Supervisory Responsibility

• Able to be both a leader of a team of 4 to 5 members pod as well as to be a team player in promoting team cohesiveness.
• Provide job specifications to all members of the team and ensure timely appraisal of their performance on objectives to be met.

Job Responsibility

1. Strategic planning

• Develop market-leading performance/ branding strategies utilizing the relevant channels within the client remit.
• Understand client products and commercial objectives as well as clients themselves.
• Responsible for overall campaign strategy, planning, implementation, and post-campaign review for your set of brands.
• Set viable objectives and KPIs, and recommend/ develop measurement methodology against all briefs.

2. Project management

• Organize and coordinate communication between clients and internal teams to ensure an efficient and integrated way of working.
• Build client satisfaction by soliciting feedback and operating as a consultant.
• Work with team members/ managers to control workflow and resource allocation, prioritizing where necessary and managing client expectations.
• Resolve major ad operations issues with publisher partners or creative partners.
• Able to guide and supervise the implementation and operational aspects of the business including digital ad serving, digital operations, finance operations, and traditional media buying operations.

3. Data Management & Analytics

• Have knowledge of Google Analytics, Google Tag Manager, Super metrics, and CRM to ensure proper tracking of performance projects.

Required Skills/ Abilities

• Strong critical thinking and problem-solving skills demonstrated ability to mine data for relevant and actionable insights.
• Results orientations with strong independent and team project management and time management skills.
• Strong quantitative/ analytical skills and ability to drive forward-thinking while demonstrating critical thinking and problem-solving.
• Ability to understand and analyze digital data, review reports, and set benchmarks.
• Significant experience at all levels of agency-client relationships.

Experience and Education

• Minimum 7-8 years of client servicing experience in a global media agency environment.
• Demonstrated ability to navigate and manipulate large data sets to create and translate insights into compelling presentations.
• Extensive experience leading and managing technical projects, including problem-solving, strategic technology roadmaps, and implementation.
• Extensive experience leading and managing marketing analytics projects from ideation through completion.

Benefits

• Working in a dynamic, friendly, and supportive environment.
• Growing business.
• Once the employee has passed probation and signed a labor contract, the employee will have other benefits as follows:
  • 16 annual leave per year;
  • 13th-month salary;
  • Year-end bonus based on performance and business result;
  • Salary review annually;
  • Annual health check;
  • Social insurance, health insurance, unemployment insurance (Vietnamese Law);
  • Insurance benefits package (PTI Care);
  • Mobile phone fee allowance based on the company’s policy;
  • Participate in company events, company trip;
  • Participate in the company’s training programs, self-studying program (supported by the company).

Job Responsibility

1. Campaign Execution and Optimization:

• Execute digital media campaigns on platforms such as Google Ads, Facebook, etc.
• Monitor and optimize campaign performance to achieve desired results.
• Coordinate creative assets and track URLs.
• Collaborate with Client Service, Strategic Planning, and other teams for successful campaign delivery.
• Coordinate with external vendors and partners to ensure smooth execution of digital media activities.

2. Reporting and Analysis:

• Extract and compile data from various reporting platforms.
• Generate regular performance reports and provide insights for improvement.
• Perform analysis of live or historical campaigns to identify trends and improve future campaign performance.

Required Skills/ Abilities

• Strong understanding of digital media platforms and tools (e.g., Google Analytics, SEMrush, etc).
• Strong at digital setup & optimization.
• Excellent attention to detail and organizational skills.
• Strong communication and interpersonal skills.
• Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
• Proficiency in Microsoft Office Suite (Excel, PowerPoint).

Experience and Education

• Minimum 1 year of experience as a Digital Media Executive in a Media/ Advertising agency.
• Experience in working directly with Facebook, Google, and other publishers.
• Industry-recognized training and certification are highly preferred.
• Bachelor’s Degree in Marketing/ Digital Marketing/ Communications or related fields.

Benefits

• Working in a dynamic, friendly, and supportive environment.
• Growing business.
• Once the employee has passed probation and signed a labor contract, the employee will have other benefits as follows:
  • 16 annual leave per year;
  • 13th-month salary;
  • Year-end bonus based on performance and business result;
  • Salary review annually;
  • Annual health check;
  • Social insurance, health insurance, unemployment insurance (Vietnamese Law);
  • Insurance benefits package (PTI Care);
  • Mobile phone fee allowance based on the company’s policy;
  • Participate in company events, company trip;
  • Participate in the company’s training programs, self-studying program (supported by the company).

Job Responsibility

• Support in planning and executing Digital Marketing campaigns.
• Set up and track the implementation of Digital Marketing campaigns (including Google Ads, Facebook Ads, and other optimized advertising channels).
• Follow bid price and conversion rate.
• Make statistics and periodic reports for each campaign by Excel, Google Sheet, PowerPoint, Data Studio, etc.
• Measure the performance of all Digital Marketing campaigns and evaluate the goals (ROI and KPIs).

Required Skills/ Abilities

• Proactive, willing to learn and work well under pressure.
• Coming out with ideas, synthesized and analyzed mindset.
• Good at English (especially in reading and writing).

Experience and Education

• Be able to work on-site, full time during 6 – 12 months.
• Having experience in Digital Marketing is an advantage.
• Solid base knowledge in Digital Marketing.
• Well-understood the principles and tools of Digital Marketing, Website, and Microsite.
• Fresh graduate/ final year student.

Benefits

• Internship allowance: 3.000.000 VND/month.
• Working in a dynamic, friendly, and supportive environment.
• Growing business.
• Parking allowance.
• Join Happy Hour Party each month.
• Computer, stationery, other working tools, etc. will be provided.